For nearly 20 years I’ve helped startups, scaleups and visitor attractions look and sound like the business they want to be. Recently I led a full company rebrand at an insurtech (logo, guidelines, web, sales enablement, events) and rolled it out across every channel - without breaking day-to-day delivery.

Alongside brand and marketing design, I often act as a one-person content crew: planning, shooting and editing on-site photography and short-form video for campaigns, events and social. From farm parks to SaaS conferences, I’m used to turning real-world moments into clear, on-brand assets that teams can actually use.

I’m as happy building a clean design system as I am getting the final artwork press-perfect or cutting a quick social reel. Clients come to me when they need clarity, consistency and a practical partner who’ll think ahead and make the work easy to ship.

When I’m not designing, you’ll find me sketching with the kids, walking our very enthusiastic collie, or tinkering with side projects.

What I’m like to work with
Reliable, collaborative, light on ego, big on detail. I’ll bring options and keep things moving - whether I’m behind a screen or behind a camera.